本書是一本校企合作共同開發的教材，是外貿函電課程開展“工學結合”實踐教學的指導用書。本書按照國際貿易流程編寫，內容主要涵蓋：①外貿基本理論；②商務洽談、簽訂合同、執行訂單等環節中的英文信函寫作；③外貿業務實操技能。教材著重“仿真實踐教學法”，大部分實訓內容都以真實外貿公司業務為背景，旨在提高學生函電寫作的興趣及實踐技能。
另外，本書強調電子商務在外貿行業中的重要作用，提倡積極利用電子商務促進外貿行業發展。
Preface 前言
Chapter 1 Language Style and Layout of a Business Letter
Chapter 2 Establishment of Business Relations and Credit Status Enquiries
Chapter 3 Sales Promotion
Chapter 4 Business Negotiation
Chapter 5 Order and Business Contract
Chapter 6 Terms of Payment
Chapter 7 Letter of Credit
Chapter 8 Packing, Marking and Shipment
Chapter 9 Insurance
Chapter 10 Claim and Settlement
Chapter 11 Agency
Appendix
Common Terms in International Trade
Appendix Preface 前言
Chapter 1 Language Style and Layout of a Business Letter
Chapter 2 Establishment of Business Relations and Credit Status Enquiries
Chapter 3 Sales Promotion
Chapter 4 Business Negotiation
Chapter 5 Order and Business Contract
Chapter 6 Terms of Payment
Chapter 7 Letter of Credit
Chapter 8 Packing, Marking and Shipment
Chapter 9 Insurance
Chapter 10 Claim and Settlement
Chapter 11 Agency
Appendix
Common Terms in International Trade
Appendix
Common Abbreviations in International Trade
Appendix
Resource Interlinks
Keys to Practice and Training
References
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