《電子商務(wù)英語（第2版）》在編寫的過程中突出強(qiáng)調(diào)讀者對(duì)于專業(yè)文獻(xiàn)的各方面的應(yīng)用能力，安排時(shí)文閱讀技巧、時(shí)文翻譯技巧、商務(wù)電郵寫作和工作場(chǎng)景用語等內(nèi)容。《電子商務(wù)英語（第2版）》分10個(gè)單元，共20篇課文和10篇閱讀材料，內(nèi)容涉及電子商務(wù)概述、電子商務(wù)的交易模式、電子商務(wù)安全技術(shù)、電子商務(wù)網(wǎng)上支付、電子商務(wù)物流管理、電子商務(wù)的系統(tǒng)實(shí)施、網(wǎng)絡(luò)營(yíng)銷和電子商務(wù)的行業(yè)應(yīng)用等10個(gè)方面，力求在向讀者提供豐富的電子商務(wù)英語詞匯及閱讀資料的同時(shí)，向讀者介紹目前電子商務(wù)運(yùn)營(yíng)的各個(gè)環(huán)節(jié)、內(nèi)容以及未來的發(fā)展動(dòng)向。
《電子商務(wù)英語（第2版）》可作為高職高專院校電子商務(wù)、物流專業(yè)和金融管理等專業(yè)的教材，也可作為從事電子商務(wù)人員及其他自學(xué)者的學(xué)習(xí)用書。
精選閱讀文章 提供參考譯文 配有考試樣卷及答案 在編寫過程中，編者以電子商務(wù)與網(wǎng)絡(luò)技術(shù)為背景，針對(duì)高職高專的教學(xué)特點(diǎn)，參考了大量的國(guó)內(nèi)外電子商務(wù)類的書籍，精心組織，合理選材。 在編排上，每一個(gè)單元圍繞一個(gè)主題，分TextA和TextB兩篇課文進(jìn)行闡述，并配有該單元的學(xué)習(xí)指南，每個(gè)單元都有詳細(xì)注釋、課后習(xí)題和參考譯文，為課堂教學(xué)和自學(xué)提供了方便。《電子商務(wù)英語（第2版）》在編寫的過程中突出強(qiáng)調(diào)了學(xué)習(xí)者對(duì)于專業(yè)文獻(xiàn)各方面的應(yīng)用能力，安排了時(shí)文閱讀技15、時(shí)文翻譯技15、商務(wù)電郵寫作和工作場(chǎng)景用語等。此外，為了滿足學(xué)習(xí)者的可持續(xù)性技能的發(fā)展，教材在每一單元后還安排了自學(xué)環(huán)節(jié)，以供學(xué)習(xí)者進(jìn)行自主測(cè)試，《電子商務(wù)英語（第2版）》系統(tǒng)地收集了全球電子商務(wù)網(wǎng)站集錦、電子商務(wù)常用詞匯和部分的屏幕英語。為了學(xué)習(xí)方便，《電子商務(wù)英語（第2版）》提供了課文的參考譯文。需要說明的是，筆者在翻譯時(shí)，考慮到讀者學(xué)習(xí)的需要，盡量采用直譯的方式，以保持譯文與原文結(jié)構(gòu)的一致性。此外，《電子商務(wù)英語（第2版）》還配有時(shí)文閱讀、考試樣卷及答案、書中習(xí)題參考答案，讀者可登錄人民郵電出版社教學(xué)服務(wù)與資源網(wǎng)免費(fèi)下載。建議《電子商務(wù)英語（第2版）》的教學(xué)在一個(gè)學(xué)期內(nèi)完成。如果本課程的教學(xué)計(jì)劃為64課時(shí)，教師可以充分地講解每一個(gè)單元的TextA和TextB及后續(xù)的技能訓(xùn)練。如果本課程的教學(xué)計(jì)劃為32課時(shí)，教師可以重點(diǎn)講解每一個(gè)單元的TextA及后續(xù)的技能訓(xùn)J練，TextB可作為學(xué)習(xí)者課后自主學(xué)習(xí)的材料。
電子商務(wù)是一門新興學(xué)科。它的特點(diǎn)是信息技術(shù)加商務(wù)管理，涉及面極廣，對(duì)信息基礎(chǔ)設(shè)施、法律體系提出了更高的要求。如果沒有專業(yè)人才，這一切將無法實(shí)現(xiàn)。由于諸多原因，國(guó)際上最通用的語言仍是英語。而互聯(lián)網(wǎng)的普及，更加強(qiáng)了英語作為跨文化交流的地位。為了更好地迎接電子商務(wù)的挑戰(zhàn)，要求相關(guān)的專業(yè)人才必須具備較高的專業(yè)英語水平。
在編寫過程中，編者以電子商務(wù)與網(wǎng)絡(luò)技術(shù)為背景，針對(duì)高職高專的教學(xué)特點(diǎn)，參考了大量的國(guó)內(nèi)外電子商務(wù)類的書籍，精心組織，合理選材。全書有如下特點(diǎn)。
在編排上，每一個(gè)單元圍繞一個(gè)主題，分TextA和TextB兩篇課文進(jìn)行闡述，并配有該單元的學(xué)習(xí)指南，每個(gè)單元都有詳細(xì)注釋、課后習(xí)題和參考譯文，為課堂教學(xué)和自學(xué)提供了方便。
本書在編寫的過程中突出強(qiáng)調(diào)了學(xué)習(xí)者對(duì)于專業(yè)文獻(xiàn)的各方面的應(yīng)用能力，安排了時(shí)文閱讀技巧、時(shí)文翻譯技巧、商務(wù)電郵寫作和工作場(chǎng)景用語等。此外，為了滿足學(xué)習(xí)者的可持續(xù)性技能的發(fā)展，教材在每一單元后還安排了自學(xué)環(huán)節(jié)以供學(xué)習(xí)者進(jìn)行自主測(cè)試。
本書系統(tǒng)地收集了全球電子商務(wù)網(wǎng)站集錦、電子商務(wù)常用詞匯和部分的屏幕英語。
為了學(xué)習(xí)方便，本書提供了課文的參考譯文。需要說明的是，筆者在翻譯時(shí)，考慮到讀者學(xué)習(xí)的需要，盡量采用直譯的方式，以保持譯文與原文結(jié)構(gòu)的一致性。
Unit One Electronic Commerce Summary
Text A Electronic Commerce（EC） Theory
Text B Technological Platform of E-commerce
Skills of Understanding找出主題句，確定中心思想
Skills of Translation根據(jù)上下文/邏輯關(guān)系確定詞義
Skills of Business E-mail Writing回復(fù)工作邀請(qǐng)信
Skills of Oral Language in Working Condition第一天上班報(bào)到
Self-study Projecting the Economic Impact of the Internet
Unit Two Trading Modes of E-commerce
Text A Understanding B2C E-commerce
Text B What is B2B?
Skills of Understanding尋找重要事實(shí)和論據(jù)
Skills of Translation詞類轉(zhuǎn)換譯法
Skills of Business E-mail Writing求助信
Skills of Oral Language in Working Condition同事之間
Self-study Know Something About B2C E-commerce
Unit Three Security Technologies of E-commerce（Part One）
Text A Secure Electronic Transaction
Text B Security Techniques
Skills of Understanding猜測(cè)詞義
Skills of Translation詞的增減
Skills of Business E-mail Writing邀請(qǐng)信
Skills of Oral Language in Working Condition愉快地工作
Self-study Internet and EB Security
Unit Four Security Technologies of E-commerce（Part Two）
Text A Firewall
Text B Computing System Security Measures
Skills of Understanding推理和判斷
Skills of Translation正反譯與反正譯
Skills of Business E-mail Writing電話記錄
Skills of Oral Language in Working Condition工作中的解決之道
Self-study Achieving Electronic Privacy
Unit Five Payment of E-commerce on Net（Part One）
Text A Electronic Systems of Payments
Text B Electronic Payment & Taxation
Skills of Understanding確定作者的觀點(diǎn)和態(tài)度
Skills of Translation分譯與合譯
Skills of Business E-mail Writing給顧客寫郵件
Skills of Oral Language in Working Condition顧客就是上帝
Self-study Why isn't E-cash a common currency?
Unit Six Payment of E-commerce on Net（Part Two）
Text A The SET Protocol
Text B E-money
Skills of Understanding閱讀理解考查的重點(diǎn)
Skills of Translation被動(dòng)句型的翻譯
Skills of Business E-mail Writing用郵件進(jìn)行預(yù)訂
Skills of Oral Language in Working Condition預(yù)訂
Self-study Some Issues About E-commerce Payments
Unit Seven Logistics Management of E-commerce
Text A Logistics in Electronic Commerce
Text B Green Logistics
Skills of Understanding提高閱讀理解的幾個(gè)注意點(diǎn)
Skills of Translation定語從句的翻譯
Skills of Business E-mail Writing用郵件發(fā)起邀約
Skills of Oral Language in Working Condition Get It Running順利運(yùn)行
Self-study Logistics automation
Unit Eight Implementation of the E-commerce System
Text A The ABCs of ERP
Text B What is CRM?
Skills of Understanding英語閱讀技巧（著名新東方英語培訓(xùn)中心）
Skills of Translation倍數(shù)的譯法
Skills of Business E-mail Writing用郵件邀約共進(jìn)晚餐
Skills of Oral Language in Working Condition At A Restaurant餐宴用語
Self-study Evaluating the Performances of E-commerce Systems
Unit Nine Network Marketing
Text A Web Marketing Strategies
Text B Overview of Electronic Marketing Structure
Skills of Understanding閱讀理解題型介紹
Skills of Translation長(zhǎng)句的翻譯
Skills of Business E-mail Writing顧客意見反饋信
Skills of Oral Language in Working Condition下班之后
Self-study The Real Problem with Network Marketing and Multi-level Marketing（MLM）
Unit Ten Industry Applications of E-commerce
Text A The Impact of EC on the Travel Industry
Text B Advertising of E-commerce
Skills of Understanding影響閱讀速度的幾個(gè)障礙點(diǎn)
Skills of Translation常見的計(jì)算機(jī)英語及縮寫
Skills of Business E-mail Writing書寫簡(jiǎn)單的通知
Skills of Oral Language in Working Condition技術(shù)會(huì)議
Self-study Electronic Publishing: Assessing Opportunities and Risks
附錄1 譯文
附錄2 總詞匯表
附錄3 常用電子商務(wù)詞匯表
附錄4 屏幕英語
附錄5 考試樣卷
附錄6 電子商務(wù)網(wǎng)站集錦
Bibliography
For much of history, encryption algorithms were symmetrical, which means that the same key wasused to both encrypt and decrypt a message. This means that the sender and receiver had to agree inadvance on the key. Symmetrical key encryption is also called private key encryption. There are a widevariety of symmetrical encryption algorithms. The most widely used symmetrical encryption algorithmwas the DES, which was sanctioned by the National Institute of Standards and Technology （NIST） foruse with unclassified government documents. The DES employed 56-bit keys. While DES is still used,other algorithms have been invented because of its susceptibility to brute force attack. For example, RC2,RC4, and RC5 are a series of encryption algorithms invented by RSA Data Security. Their keys range inlength up to 2,048 bits. One difficulty with symmetrical or private key encryption is that many Internet messages are sentbetween people who have never met. Another difficulty is that web servers are accessible to manypeople. If a server's private key is distributed to thousands of users, there is no way that the key willremain secret for long. For these reasons, a new type of algorithm, called public key encryption, wasinvented in 1976 by Whitfield Diffie and Martin Hellman.
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